Media Buy Coordinator

Location: Sunrise, FL | Department: Operations | Type: Full Time | Min. Experience: Mid Level

Company Overview

At SproutLoud our people and culture are central to our incredible growth. Perhaps that's why in 2016 SproutLoud was ranked one of the 50 Innovative Companies to Watch by Silicon Review. In 2015, we were named among the 50 Most Promising Google Technology Solution Providers in the country by CIO Review, among the Top 10 Marketing Automation Solution Providers nationwide by Marketing Tech Insights, and ranked No.1 for Local Partner Execution by Forrester Research in 2015. SproutLoud has also been recognized as one of the Fastest-Growing Technology Companies by Deloitte, Inc. 5000, Inc. 500 and the South Florida Business Journal multiple times between 2010 and 2016.  

Headquartered just west of Fort Lauderdale in Sunrise/Weston, Florida, SproutLoud develops its own technology to service the local marketing needs of large organizations. We help our clients manage their brands and distribute their marketing resources locally - through sales channels, franchisees, chain-retail locations, dealer networks, value-added reseller (VAR) programs, and field employees/offices - with a comprehensive distributed marketing solution. SproutLoud solutions manage brand compliance, increase speed to market, automate manual tasks, and provide robust reporting and business intelligence.

We are looking for eager, talented, experienced and passionate professionals to help our clients grow using SproutLoud technology.

Job Summary

SproutLoud's Media Buy Coordinator (MBC) is responsible for supporting our small business customers with day-to-day projects and marketing initiatives using SproutLoud technology. This individual is knowledgeable about media buy placement (ie. Radio, Television, Print, Outdoor, Malls and Events) and knows how to get the most value for each customer. The MBC is able to handle high volume of work and thrives on the energy of working in a fast paced environment. This individual is detail oriented and process driven and always looking to find innovative ways to improve day to day processes.   


  • Work directly with newspapers, magazines, and broadcast companies to coordinate/negotiate the best placement, highest value-add, and optimal use of budgeted funds to place advertisements strategically to gain market share
  • Develop media objectives and strategies, coordinate schedules and facilitate payments on the execution of all media plans and event participation; this includes customer contact to coordinate and communicate progress and confirm order details
  • Implement and manage effective media buys under supervision 
  • Work with both internal and external vendors to produce creative for print and broadcast media types
  • Review all creative for accuracy and brand guideline coop compliance
  • Coordinate invoice reconciliation on behalf of clients
  • Foster strong relationships with media partners and mall/event vendors
  • Coordinate media buys and negotiate make goods with vendor on behalf of the customer
  • Prepare post-buy custom reporting to prove media buy effectiveness to customer and clients
  • Become and remain fully trained on SproutLoud technology
  • Accurately track support time per project and task
  • Provide clear instruction around vendor payments, terms and dates on all media buys facilitated
  • Maintain communication between internal teams and coordinate fulfillment of dedicated client needs
  • Communicate to team regarding impediments and necessary features identified for improvements
  • Display a strong command of all SproutLoud Core Values

Qualifications and Skills

  • “Clients first” attitude which carries over through written and verbal communication
  • Ability to adapt and respond to vendors, market needs and relationships 
  • Have the desire to help solve problems and impediments by using resourcefulness and creativity 
  • Provide the right balance between being resourceful, independent and collaborative
  • Familiarity with placing and/or buying media including general customer service skills  
  • Confidently speak through vendor objections 
  • Ability to learn new technologies, software and processes quickly 
  • Strong organizational skills 

Not required, but a plus:

  • Experience in Direct Mail marketing and list purchasing
  • Strong strategic and negotiation skills 
  • Ability to grasp and understand marketing concepts

Benefits and Perks

At SproutLoud, we continue to cultivate an environment that aspires to be one of the best places to work - period. SproutLoud pays the full cost of some benefit programs with our team members. For others, our team members share the cost with the Company. Benefits include health-care coverage (medical/dental/vision), life and long-term disability insurance, an employee assistance program (EAP), supplemental insurance, 401K plan (with Company match after one year), maternity and paternity benefits, professional development, generous paid time off (PTO) policy, employee and client referral programs, and wellness initiatives. We also have fun along the way - a fully paid gym membership right next door, community involvement events, creative recognition programs, bagel Fridays, BBQ/picnic summers, annual kick off events, monthly happy hours/team building activities, casual dress code, etc. And because we believe in keeping the innovative spirit alive over the long haul, we provide a paid four-week sabbatical leave after every sixth year of service for team members to recharge, renew and reboot.

Having a career at SproutLoud means you are on a team that helps each other win. You will be in an environment that is 100% jerk-free, and share values with others who are accountable, care, inspire, elevate and grow. Come grow with SproutLoud!

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